Marc collaborated on this project with his long-term friend and internationally renowned art director, Joel Berg. Together they created six products for the Ferrari luggage family to include a trolley, duffel bag, garment bag, suitcase and a quarantottore – essentially a business briefcase designed to carry overnight essentials. Customers can order the products in five shades of classic Ferrari interior colors, with a special additional vinaccia burgundy hue developed exclusively for this collection.
Marc and Joel looked at Ferrari roadsters past and present to find colors, textures, shapes and ideas for the luggage collection. For instance, the external leather pattern takes its cue from the cam covers of Ferrari engines, while the aluminum detailing on the luggage reference elements of the motor cars and are in fact made using the same suppliers in Italy.
Many of the details - the handles and the wheels - have clear engineering roots. The trolley’s patented roller handle sliding mechanism, for instance, was developed with Ferrari engineers, who worked with similar techniques used in the hybrid LaFerrari pedals. “Yes, the handles draw inspiration from the classic Ferrari steering wheel, while the sliding mechanism of the roller was designed applying the very same technique used for the pedals of LaFerrari - one of the most iconic supercars of the ‘Prancing Horse’,” says Newson, adding: “This luggage set has a strong link with Ferrari’s identity.”